Why We Rebranded
Building Comprehensive Solutions
We evolved from separate HR and benefit services into a unified platform offering tailored HR solutions, comprehensive insurance options, and PEO brokerage services under one integrated approach.
Client-Driven Evolution
Our clients told us they want a broker partner who can handle everything - from HR management to comprehensive benefits and PEO provider matching. This feedback shaped our strategic integration approach.
PEO Benefit Partners - Our True Identity
Our name PEO Benefit Partners more accurately reflects what we do. As a PEO broker, we connect small businesses with the right PEO providers, offering many advantages through our tailored matching and benefit partner services.
What This Means for You
Clearer Services
Our new name immediately communicates that we're a comprehensive PEO solution, not just HR management.
Enhanced Capabilities
We've expanded our services to include complete business support, risk management, and compliance solutions.
Stronger Partnership
The "Partners" in our name reflects our commitment to being your trusted business partner, not just a service provider.
Industry Recognition
Our rebrand positions us among recognized PEO leaders, giving you access to better resources and industry expertise.
Same Security & Trust
All your data, contracts, and relationships remain secure. Only our name and capabilities have improved.
Improved Efficiency
Our streamlined PEO approach means faster service delivery and more comprehensive solutions for your business.